Headquartered in Manhattan, NewGothamVC is positioned strategically to take advantage of the opportunities outlined below.
First, many of the likely future leaders in Internet-television convergence are located in New York:
- Four of the top ten newspaper companies;
- Fifteen of the fifty largest media companies;
- 4,000 new media companies (with combined 2002 revenues of $3.8 billion).
Second, many of the companies with most at stake in the emergence of new online exchanges and marketplaces are in New York:
- More Fortune 1000 companies are headquartered in
New York than any other city;
- AMEX, NYSE and NASDAQ;
- Thought leaders like Priceline.com.
Third, New York is the global capital of the advertising industry:
- 1998 billings for New York-based ad agencies were $11,830.80;
- Ten of the top fifty-six national advertisers in 1998;
- The two leading online ad management firms,
DoubleClick and 24/7;
- New York is second only to San Francisco as a center for design firms that create online ads.